Bringing ideas to life How it works Now on presale Now on presale Now on presale Now on presale In the media How it works Now on presale Now on presale Now on presale In the media Ready to share your idea with us? Pitch us your idea using a short video of yourself describing it (max 2 minutes) and feel free to add any documents to support it. Do It From idea to product to market, take a look at our process in 5 steps toward great success Idea You pitch your idea by uploading a short video to our site and walk away with up to a 20% royalty for your brilliance. Upload Your Idea Now Screen We put your idea through the ringer with a two-step screening process. The first step is emotional: Do we love it? The second step is rational: Can your idea succeed as a business? Develop From market research and business planning to R&D and patent registration, we handle the nitty-gritty so you don't have to. Presale With 25% off the original price as an incentive to early buyers, we test the market with a presale on our site and with a target sales goal in mind. If the product reaches its sales target, we move on to wholesale distribution. Produce Now it's off to the factories for mass production and delivery to stores. Our experienced team takes care of it all. Success! Kick back, relax and let the royalties roll in. It was your idea after all; you've earned it! Upload Your Idea Now Our Team George Lois America's Master Communicator As the original "Mad Man," George is renowned for iconic marketing campaigns that triggered innovative and populist changes in American (and world) culture. In addition to handling game-changing advertising campaigns for Tommy Hilfiger, ESPN, MTV and VH1, he is known for creating Bob Dylan's "Jokerman" music video. Ten years worth of George's Esquire magazine covers grace MoMA's permanent collection, and he has been inducted into the Art Directors Hall of Fame. and The One Club Hall of Fame. georgelois.com George Lois Bio Carmit Turgeman Inventor and CEO/MindBlower. Carmit is an industrial engineer and entrepreneur who invented Genie-S refill tech, otherwise known as the Travalo perfume atomizer, which sold over 20 million units worldwide. From idea to product launch, Carmit managed her first foray into entrepreneurship entirely on her own, and she launched MindBlower to help other inventors reach her level of success. Carmit Turgeman Bio Roberta Greene Publicity As the president and founder of Phoenix Communications, Roberta has successfully developed and implemented public relations and marketing strategies for clients including Bette Midler, Barbie, Cher, Elle, Hennessy, Seventeen and Tamagotchi. Roberta Greene Bio On Presale coming soon! THE SEED POD - Fun, fresh and full of flavor Aaron Colfer Coming soon coming soon! SKIGO - A foldable ski stroller Ziv Dichter Coming soon coming soon! CUTTING EDGE SLICER Elit Golan Coming soon coming soon! FUNITURE Daisy Merldor Coming soon coming soon! SIT OR SNOOZE CHAIR Ran Merkazi Coming soon x THE WINNERS After sorting through some truly MindBlowing ideas from around the world, we chose the best and brightest to display during The London Design Festival at Tom Dixon and Wallpaper* Magazine's Multiplex exhibition at The Old Selfridges Hotel! Who knows? Some of these brilliant ideas may even make it into the MindBlower shop, so stay tuned! Shells Headspeakers by Yair Neuman are wireless headphones that easily transform to portable speakers, looking sleek atop a desk or worn around the neck with music playing aloud. Changing between the different audio modes is as simple as twisting the side segments. Juice Cups by Moshe Yagen fill a literal gap in the market-the gap between disposable cups when stacked in their packaging! With a solid juice concentrate in a variety of flavors filling the gaps between plastic cups, just open a pack of Juice Cups, add water, stir, and enjoy your beverage. The Seed Pod by Aaron Coffer uses silica gel to dry seeds and a moisture indicator to let you know when they're ready for cold storage, making use of current industrial-level technology for the household market. Now, hobbyists can for freesave seeds and grow new plants from garden trimmings and vegetable scraps. Inspired by the shapes of petals and leaves, Swivel by Ran Merkazy is reminiscent of a midcentury modern masterpiece, but the way it moves is like nothing you've seen before! Swivel out one layer of the chair to form a chaise lounge and easily swivel it back to sit upright again.